kickstarter opens up their books & kicks knowledge
What is the tipping point for a project’s funding? With just a single pledge, a project’s chances of success jump to 52%. But at what level of funding is a project overwhelmingly likely to succeed? Full Resolution
Projects that reach 30% of their funding goal succeed more than 90% of the time. You can see that as the line turns green, the percent of projects that succeed approaches 100%.
Of the 20,000 projects that have launched, only one has been unsuccessful after reaching 90% of its funding goal.
Kickstarter opens up their books to celebrate their 2 year anniversary. Really really really useful & fascinating stuff.